About Us

Who We Are

We’re a full service digital marketing agency that specializes in building and fueling lead generation machine websites to help grow small plumbing businesses like yours.

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Our Origin Story

Plumbing Lead Pro is a division of R3 Marketing, which was established in 2010. R3 Marketing offers marketing services to small businesses across various industries. Based on our success in generating leads for local plumbing clients, we created Plumbing Lead Pro to specialize in this field. Drawing from over a decade of experience in small business marketing, we have dedicated our efforts solely to supporting small plumbing businesses.

We realized that many plumbers spend a lot of money buying individual leads when they could be using their own website to generate those leads. They spend money advertising on review sites or using “pay per call” services. Why should you pay top dollar for each lead when your own website can be used to generate your own leads? Leads generated by your website belong to only you, they aren’t resold to other plumbers. Additionally, you aren’t paying hefty fees each time your phone rings.

Our Business Growth Philosophy

Plumbing Lead Pro has taken the R3 Marketing philosophy and applied it specifically to small plumbing businesses like yours. That philosophy can be summed up with the three “R’s”: reach, reputation, and referrals.

  1. Reach: Maximizing your visibility such that customers in your area can more easily find you. We maximize your reach using several strategies, including search engine optimization and social media.
  2. Reputation: We protect and enhance your online reputation by minimizing the number of negative reviews about your business and boosting the number of positive reviews.
  3. Referrals: Tap into the best and most lucrative source of new business, which is your previous customers, using systems that proactively generates referrals rather than passively waiting for “word of mouth” to spread.

Who We Accept as Clients

At Plumbing Lead Pro, we have specific criteria for accepting clients to ensure that we can provide the best results and maintain high client satisfaction. Here are some details about our client selection process:

  • Area Exclusivity: We offer each client an “exclusivity radius” of 10,000 households around their location. This means that any other plumbers located within this radius are considered competitors and are automatically disqualified from working with us. This exclusivity ensures that our clients have a distinct advantage in their local market.
  • Quality Service and Ethical Standards: We aim to work with plumbers who uphold high standards of service and ethics. Excessive complaints or negativity around a plumbing business can suggest that those standards are not being upheld. This approach aligns with our commitment to conducting business in a way that reflects our own values and the standards we hold ourselves to.
  • Capacity for Growth: To benefit from our services, it’s important for our clients to have the capacity to handle additional workload. We focus on working with plumbers who are willing and capable of accepting significantly more business than they currently have. We want clients who will stay with us longterm and not cancel service with us as soon as more work starts coming in.
  • Room for Improvement: We primarily accept new clients who have substantial potential for improvement in their marketing efforts. If you are already working with a high-performance marketing agency and your website and online presence are already top-tier, we encourage you to continue with them. By focusing on clients with room for improvement, we can deliver significant results and achieve high client satisfaction.

Because only a small portion of plumbing business (approximately 5%) meet our client selection criteria, we take a proactive approach in finding potential clients. Rather than relying on individuals finding us through web searches or social media, we use effective methods to identify and pre-screen potential clients before we contact them. If you have been contacted by our team, it means that we have already identified you as a strong candidate for our services–at the very least, we’ve determined that you are not competing with an existing client, you appear honest and ethical, and we have already identified several potential areas for improvement.

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Frequently Asked Questions

Below you will find answers to some common questions you might have about our services. If you have additional questions, please request a free consultation with one of our advisors.

What services does Plumbing Lead Pro provide?

Simply put, we create websites that function as lead generation machines and provide services to accelerate the number of leads those machines generate. We implement comprehensive strategies to maximize your online visibility, manage your reputation, and generate high-quality leads.

How does Plumbing Lead Pro differ from other marketing agencies?

Unlike other marketing agencies, Plumbing Lead Pro focuses solely on serving small plumbing businesses. We have developed specialized expertise in the plumbing industry allows us to tailor our strategies specifically to help grow small plumbing businesses like your own.

How does Plumbing Lead Pro generate leads for plumbing businesses?

We employ a combination of search engine optimization (SEO), social media marketing, reputation management, and referral automation systems to generate leads for your plumbing business. Our goal is to maximize your visibility, enhance your reputation, and leverage the power of customer referrals.

Can Plumbing Lead Pro work with plumbing businesses in any location?

We can work with plumbers in any US state. However, please note that we provide area exclusivity to our clients. We ensure that only one plumbing business within a 10,000 household radius can benefit from our services, eliminating direct competition. This means we must refuse service to any plumbers who are within the exlusivity radius of one of our current clients.

How does Plumbing Lead Pro ensure exclusivity for its clients within a specific area?

When you become a client, we take the reported household density of your city and use it to determine a radius around your location that contains approximately 10,000 households. That is your “exclusivity radius” and we will not assist any other plumbers to compete against you in that area.

What is the process for signing up with Plumbing Lead Pro?

To sign up with Plumbing Lead Pro, simply reach out to us via phone or email. One of our advisors will guide you through the process, explain our service packages, and help you select the one that best suits your business needs. We’ll then initiate the onboarding process to start maximizing your leads.

How long does it take to start seeing results from Plumbing Lead Pro's services?

While results can vary, it typically takes 20-40+ days after finishing your website or initiating services to see significant improvements. We recommend continuing our services for at least six months to see maximum results, as our strategies are designed to grow in effectiveness over time.

What level of customer support can I expect from Plumbing Lead Pro?

At Plumbing Lead Pro, we provide personalized support through dedicated account managers. You can contact your account manager via phone or email whenever you need assistance. They will answer your questions, provide reports, and help optimize your services to meet your specific goals.

How much does it cost to work with Plumbing Lead Pro?

Due to the nature of our services and the various factors involved, we do not publicly advertise our prices. This approach helps us attract clients who value the quality of our services and the results we deliver, rather than those who prioritize low prices. Also, there are various discount options that you may qualify for under certain circumstances. To get accurate pricing information that aligns with your specific requirements, we encourage you to contact us directly. An advisor will discuss your business needs, understand your goals, and provide you with a personalized quote that reflects the scope of work involved. We strive to offer fair and competitive pricing based on the value we bring to your plumbing business.

FINDABILITY ASSESSMENT

Request a free consultation and findability assessment to get your questions answered and find out if new customers are finding your local competitors instead of you.

Qualification for free findability assessment is subject to availability and service area exclusivity (if we are already serving plumbers in you area, our exclusivity policies might restrict our ability to work with you).